Svitavsky Publishes Article on 1960s Cult Classic Dark Shadows

Associate professor and emerging services librarian Bill Svitavsky has published an article about the 1960s horror soap opera Dark Shadows in the Journal of Popular Film and Television.

Starting as a somewhat conventional soap opera, the series gradually took on more supernatural elements. It built a cult audience and has been revived multiple times. Svitavsky’s article, “Dark Shadows: Monster Culture on Daytime Television,” examines how the mixing of genre elements took place and how it changed the show’s audience and messaging.

Svitavsky’s research includes American comic-book history, the work of M.P. Shiel, and geek culture. He has co-edited the volumes Ages of Heroes, Eras of Men: Superheroes and the American Experience and Assembling the Marvel Cinematic Universe: Essays on the Social, Cultural and Geopolitical Domains.