Max D. Richards, 1926-2012

A Manager’s Manager






Max Richards

Max D. Richards’ philosophy was simple: Demand the best and lead by example. This applied to his personal life, his teaching style, and his work in the field of management.

Prior to joining Rollins in 1981 as a professor of management at the Crummer Graduate School of Business, Richards served as dean of Pennsylvania State University’s Smeal College of Business Administration. His scholarship and the management education programs he directed for executives in the U.S., Europe, and South America garnered him international acclaim as one of the top professionals in his field.

“He was ‘it’ in the field of management,” said Steve Gauthier, associate dean of operations and student services at Crummer. “If you asked anyone who was a leader in the industry of business administration, Max Richards’ name would have come up.”

At Rollins, Richards was instrumental in helping the graduate school attain its accreditation—something he did after having “retired” from Penn State—but he will be best remembered for developing the Executive MBA and non-credit programs, which have contributed to the business school’s longstanding competitiveness.

He died on September 14, 2012.