More Program Information

Creative Strategy Development and Execution

with Greg W. Marshall, Ph.D.

Reserve your seat in the Rollins Creative Strategy Development and Execution Program

Key Session Deliverables

The session is highly interactive and totally application-oriented.  It provides readily usable tools so you can effectively:

  • Analyze key impact factors to decide which ones are really important to your future business success and why
  • Assess the competitive landscape to know where an organization’s sweet spot exists for future strategy development and execution
  • Identify firm core competencies, decide which are unique/distinctive and thus worthy of future investment, and build strategies creatively to gain sustainable competitive advantage
  • Embrace a market-creation approach to strategy – make decisions about sources of strategic differentiation that will lead to market-driving, rather than market-driven, strategies
  • Ultimately, better understand the “big picture” that modern managers and leaders deal with in making important organization-changing decisions

Who Should Attend

Creative strategy development and execution is a shared activity throughout an organization.  All organization members benefit from the opportunity to enhance their knowledge and skills related to best practices in contemporary strategy.


Obtain the management skills that will help you think more strategically and lead more effectively.

HR Management Certficate Program