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Sales & Marketing

Maximize Marketing Impact on Sales Effectiveness

Field salespeople or channel partners may be the last bastions of competitive differentiation in today's rapidly commoditizing markets. As a result, they also are Marketing's number one - and most under-utilized - branding and positioning tool.

Attend this one-of-a-kind executive forum and training program designed to help marketers leverage the power of their company's salespeople as their #1 branding and positioning tool.

Dates:

March 7 -10, 2006

8:30 a.m. - 12:00 p.m.

Location:

Rollins College

Crummer Graduate School of Business

Offered in partnership with AMA.

Click here to visit the AMA website for more information and to register.